In 1972, Jean-Claude Suares, art director of the New York Times op-ed page, invited Holland to contribute his illustrations. Along with a handful of other artists, Holland set a new direction in American illustration- away from literal representation and more toward metaphorical art.
Since then, Holland has become a leader in the industry, founding the Illustrators Partnership of America, and in 1991, winning the prestigious Hamilton King award from the Society of Illustrators.
Brad Holland continues to be one of the most sought-after illustrators in the industry.
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